How to Start a Blog in Kenya and Make Money from It
Introduction
Blogging in Kenya is no longer just a hobby. It’s a powerful tool to build authority, attract clients, and create income streams. Whether you’re sharing your expertise, educating others, or using it to boost your brand, starting a blog can open real opportunities — especially when done right.
This guide walks you through how to start a blog in Kenya and actually make money from it.
Step 1: Choose a Niche That Pays
Most beginner bloggers fail because they write about everything and nothing. You need a niche — a specific topic that solves problems and attracts a clear audience.
High-Potential Blog Niches in Kenya
- Online jobs and freelancing
- Digital marketing and tech reviews
- Personal finance and money tips
- Education and career growth
- Content creation and branding
Related: Digital Marketing in Kenya: Effective Strategies for 2025 Success
Related: The World of Freelancing
Step 2: Get a Domain and Hosting
You need your own domain to be taken seriously.
Use your name or niche for your domain (e.g., elvisw.online).
Then, choose a reliable Kenyan-friendly host.
Recommended read: The Best Web Hosting Companies in Kenya
Step 3: Install WordPress
WordPress is the most popular blogging platform in the world — and for good reason. It’s flexible, easy to use, and gives you full control of your site.
Want to learn how to set it up from scratch?
Course: WordPress Web Design Course
Read: Why Learn WordPress
Step 4: Start Publishing Value-Driven Content
Content is everything. Don’t just write about your life. Write to solve problems, answer questions, and attract traffic from Google and social media.
Pro Tips for Writing Blogs That Get Read
- Use clear headlines and short paragraphs
- Add images and call-to-actions (CTAs)
- Link to your services, offers, or affiliate products
- Optimize for SEO
Related: Be Useful or Be Forgotten: The Harsh Truth About Online Content
Related: SEO Basics for Creators: How to Optimize Your Personal Website
Step 5: Monetize Your Blog
A blog is not just a journal — it’s a business asset.
Ways to Make Money from Blogging in Kenya
- Offer services: Promote freelance or consulting work
- Sell digital products: Courses, templates, or ebooks
- Run affiliate marketing: Recommend tools or apps for a commission
- Get brand deals: Companies pay to advertise on your site
Related: How to Turn Any Digital Skill into a Retainer-Based Offer
Related Course: Content Creation Classes
Final Thoughts
You don’t need to be an expert to start a blog. You just need to start — with clarity, focus, and the right tools. Blogging in Kenya can be a powerful lead magnet, authority builder, and income stream. But only if you treat it like a business.
Want to learn the practical side of building an income-generating blog and website?
Explore beginner-friendly, hands-on digital skills courses at
courses.elvisw.online