General Supplies Jobs: How to Write a Winning Company Profile
Introduction
The general supplies industry in Kenya is competitive. You’re up against dozens—sometimes hundreds—of bidders. The difference between you and the next guy? A solid company profile. Whether you’re applying for tenders, working with NGOs, or sending out cold emails, this single document can get you through the door—or shut you out.
Why Your Company Profile Matters
A great company profile helps you:
- Showcase your professionalism
- Build trust with potential partners
- Stand out in procurement and tendering processes
- Clearly communicate what your business offers
It’s not just a document. It’s your business CV.
Key Elements of a Winning Company Profile
1. Executive Summary
Start with a brief intro: Who are you, what do you do, and what’s your value proposition?
Tip: Keep it under 150 words. Make it punchy and clear.
2. Vision and Mission
This shows potential clients that your business has long-term goals and strong values. Make it real—not just a bunch of buzzwords.
3. Services or Products Offered
Be specific. Don’t just say “general supplies.” List the actual things you provide:
- Office stationery
- Electronics
- Cleaning supplies
- Branding items
It helps procurement teams know exactly where you fit in.
4. Past Experience and Projects
Have you worked with any notable clients? Done big deliveries? Mention them. Add screenshots or photos if relevant.
Related: How to Make Money in Kenya Designing Company Profiles
5. Registration and Compliance Info
List your key documents:
- Business registration certificate
- KRA PIN
- Tax compliance certificate
- AGPO or NCA certifications (if applicable)
These prove you’re a legit supplier.
6. Contact Information
Include all possible ways to reach you:
- Phone number
- Email address
- Physical location
- Website (if any)
- Social media handles
Common Mistakes to Avoid
- Using vague language like “we offer quality services” without backing it up
- Making the profile too long (more than 5 pages is overkill)
- Not updating your profile regularly
- Forgetting to include official compliance documents
Design Tips
Your profile should look professional. Use a consistent color scheme, readable fonts, and proper alignment. If design isn’t your strong suit, consider using Canva or hiring a designer.
Related: Master Graphic Design and Unlock Success
Final Thoughts
Your company profile is often your first impression. Make it count. Whether you’re targeting tenders or NGOs, take time to get this document right.
Want help creating a high-converting profile? Explore our full guide on freelance design services or start learning graphic design in Kenya.
